Equestrian fashion brand LeMieux has appointed James Davenport as chief financial officer and Richard Cotter as non-executive chairman, as the Hampshire-based brand targets further international success.
Davenport joins LeMieux from Neal’s Yard Remedies. Before that, he spent more than 20 years at Innocent Drinks as chief operating officer.
LeMieux stressed Davenport brings more than two decades of senior financial and operational leadership, with a career spanning finance, strategy, manufacturing, supply chain, technology and business transformation.
Commenting on Davenport’s appointment, Dan Mahoney, CEO of LeMieux said: “His track record of supporting sustainable growth and building high-performing teams makes him an outstanding addition to our executive leadership team, and we’re delighted to welcome him to LeMieux.”
Related Story
Additionally, Richard Cotter joins LeMieux as non-executive chairman, bringing extensive experience in consumer, retail and international brand businesses.
Cotter was previously global brand president of Berghaus, where he helped grow the business into one of the leading global outdoor brands. He was chairman of German outdoor and lifestyle brand Jack Wolfskin, and the executive chairman of pet giant Jollyes.
He currently serves as chairman of The Sleep Group, Absolute Collagen and the Kindred nursery group.
On the appointment of Cotter as non-executive chairman, Mahoney said: “Richard’s experience and leadership will be invaluable as LeMieux enters its next phase of growth. He brings a wealth of commercial and strategic expertise, and his appointment further strengthens our Board as we continue to build LeMieux into a truly global equestrian and lifestyle brand.”
LeMieux is nominated for Digital Team of the Year at this year’s RG Excellence Awards. In an exclusive interview with Retail Gazette, the equestrian brand’s digital and technology director Shaun Loughlin explains why they rejected discount-led loyalty and built a mobile store, rewards platform and community ecosystem instead.
Click here to sign up to Retail Gazette‘s free daily email newsletter
